http://www.adameve.com
Grade: A

Review Summary:
It’s no wonder that Adam&Eve can claim they are America’s most trusted name in adult products. The company and the website are quite possibly the benchmark for the rest of the industry. In addition to having a well-known name and reputation, they can back it up. With a sex-positive, comfortable environment and a wealth of products, reviews, and customer testimonials, they can put a new customer at ease. Security and privacy are at the forefront of their priorities, and their return policy is better than most competitors. The website has a staggering array of features, including great “how to” guides, news and information, a blog, and weekly deals. Their product list is endless, and it includes their own Adam&Eve brand sex toys and adult DVDs. Are you a customer that likes to know a little bit about the company from which you are buying something? Just click on the “About Adam&Eve” link to learn more about the history of the company, and their current business, including a mission statement and FAQ’s. To say this is a well-rounded sex toy website is to put it mildly. Adam&Eve has set the bar very high for the online sex toy industry.

Pros: Great reputation, over 18,000 products, $6.95 flat rate shipping, tons of customer reviews, excellent return policy, their own brand of sex toys and adult DVDs, 24/7 customer service, weekly deals
Cons: No Video On Demand available, the catalog order form did not work, their online newsletter is not available via e-mail

Criteria used to calculate grade: (see more info on our grading system here.):
Quantity of products = 10
Variety of categories = 9
Product information = 9
Frequent new product releases = 9
Prices/value = 9
Website navigation/ease of use = 9
Useful features = 10
Delivery/shipping = 10
Customer Service/Tech support = 10
Return policies = 10
TOTAL = 94 (A)

Item Categories Available: adult books, adult DVDs, bachelorette party items, BDSM/bondage, brand name products, budget/bargain items, condoms, costumes, gay sex toys, jewelry, lesbian sex toys, lingerie, lubes/lotions/candles, novelties/gifts/games, sex toys for couples, sex toys for men, sex toys for women, Adam&Eve brand adult DVDs and sex toys, live phone sex, men’s wear, sex furniture/props, supplements, and erotic music.

Website Features: All items refundable within the first 90 days, articles/news/events, blog, 28 brick and mortar stores in the U.S., confidentiality/privacy policy, discreet billing and shipping, “how to” guides and information, international shipping, 24/7 live customer service, online newsletter, RSS, deals via e-mail, online order tracking, weekly deals, reviews/ratings (staff and customer), detailed search functions, security/SSL, shipping rates available, wishlists, print catalog, quick order form, corporate sponsor for ASACP, adult entertainment news, franchise opportunities, customer testimonials, and phone orders.

Shipping Options: UPS, USPS

Payment Options: Visa, Mastercard, Discover, Amex, Paypal, check, money order

EdenFantasys.com
Current Grade: A-

Review Summary:
Eden Fantasys has a lot of great things going on. In addition to all of the basic “must-haves” like a comfortable atmosphere for all experience levels, discreet billing and shipping, overall privacy, good customer service and return policies, great product info, and a ton of products in almost every category imaginable, they also have some very unique products such as: audio erotica, erotic music, sex toy party ware, costumes and edible treats. In addition, they offer things like: product comparisons, product alerts, a delivery date calendar, an option to view the product at the actual size, the option to pay with PayPal, consistently good shipping deals, a member forum, and free erotica. A particular standout feature is the material safety rating and information, which provides the buyer with a rating, and information, about the safety of the material from which the product is made. Based on all these great features and products, customers are bound to come back for more!

Pros: Product information is second to none, $5.95 flat rate standard shipping, sex-positive, comfortable environment, unique products and features, tons of categories/products, robust product browsing options
Cons: Sometimes navigation is complex, no video on demand, no advanced search options, no “sort by” function available for search results

Criteria used to calculate grade (see more info on our grading system here.):
Quantity of products = 9
Variety of categories = 9
Product information = 10
Frequent new product releases = 9
Prices/value = 9
Website navigation/ease of use = 8
Useful features = 9
Delivery/shipping = 9
Customer Service/Tech Support = 9
Return Policies = 9
TOTAL = 90 (A-)

Item Categories Available: Adult books, adult DVDs, bachelorette party items, BDSM/bondage, brand name products, budget/bargain items, condoms, costumes, gay sex toys, jewelry, lesbian sex toys, lingerie, lubes/lotions/candles, novelties/gifts/games, sex toys for couples, sex toys for men, sex toys for women, audio erotica, erotic music, sex toy party ware, costumes, edible treats

Website Features: Articles, blog, confidentiality/privacy policy, discreet billing and shipping, “How to” guides and information, international shipping, live customer service, merchant pays for return shipping, newsletter/RSS feeds, online order tracking, regular promotions/deals/sales, reviews/ratings, search function, security/SSL, shipping rates available, wishlists, forum, free erotica, material safety rating and information, product alerts, product comparison, delivery date calculator, good shipping deals

Shipping Options: UPS, USPS Priority Mail

Payment Options: Visa, Mastercard, Discover, Amex, Paypal, check money order

www.babeland.com
Current Grade: B+



Review Summary:
Babeland is a top-notch online toy store in every respect. This “by women, for women” store has a great selection of products, within many categories to meet the needs and desires of just about every type of sex toy shopper out there. The tone of the website creates a very accessible environment for those new to the sex toy market, but is also savvy enough to satisfy the experienced sex toy buyer as well. Pricing is reasonable, there are many useful features to the website itself, live customer service is available, and privacy is a priority, including discreet shipping. Babeland gift cards are also available. It’s no surprise that they’ve been around since 1993 and have continued to build on their success in the ever-increasing and ever-competitive sex toy market.

Pros: Good selection of products, “by women-for women”, great info and resources, discreet/annoymous
Cons: No lingere or jewelry, Paypal payment not available, no “sort by” options in search function

Criteria used to calculate Grade (see more info on our grading system here.):
Quantity of Products = 9
Variety of Categories = 8
Product Information = 8
Frequent new product releases = 9
Prices/value = 9
Site Navigation/ease of use = 9
Useful features = 9
Delivery/Shipping options = 8
Customer Service/Tech Support = 9
Return Policies = 9
TOTAL = 88 (B+)

Item Categories Available:
Adult books, adult DVDs, adult video on demand, bachelorette party items, BDSM/bondage, brand name products, budget/bargain items, condoms, costumes, gay sex toys, jewelry, lesbian sex toys, lubes/lotions/candles, novelties/gifts/games, sex toys for couples, sex toys for men, sex toys for women, deluxe sex toys and audio erotica.

Website Features:
Articles, blog, brick and mortar stores, confidentiality/privacy policy, discreet shipping, “how to” guides, international shipping, live customer service, merchant pays for return shipping, newsletter/RSS feeds, passion parties, regular promotions/deals, reviews/ratings, search function, security/SSL, shipping rates available, information about events at the store locations.

Shipping Options (within the US):
UPS and USPS Priority Mail

Payment Options:
Visa, Mastercard, Amex, check, money order, Babeland Gift Card

www.gamelink.com
Grade: C+



Review Summary: If this review was strictly for an adult movie website, the score for Gamelink would no doubt be higher. The adult DVD and adult Video On Demand products available are the highlight of this site, and the toys are more like an afterthought. And since this review is within the “Online Sex Toy Store” genre, there are some obvious areas requiring improvement. For example, searching for a toy is cumbersome, as it requires the user to click on “More search options” and select “toys” in the category. Even a quick look at this form will reveal that this website was (and is) made mainly for video buyers. Since the customer service and shipping policies, as well as the shipping rates, are very good, this would be a recommended site if a buyer was looking for a DVD, and maybe a toy along with it.

Pros: Reasonable shipping rates, huge selection of DVD’s and adult video on demand, live customer service, reasonable product prices, studio line toys (created by adult movie studios), “Good” rating at BizRate.com
Cons: Search function for toys is cumbersome, variety of categories is below average, website features are merely basic, many toys do not have any reviews, very minimal product information

Criteria used to calculate grade (see more info on our grading system here):
Quantity of products = 9
Variety of categories = 6
Product information = 5
Frequent new product releases = 8
Prices/value = 9
Website navigation/ease of use = 8
Useful features = 7
Delivery/Shipping = 9
Customer Service/Tech support = 9
Return Policies = 9
TOTAL = 79 (C+)

Item categories available: adult books, adult DVDs, adult video on demand, BDSM/bondage, brand name products, budget/bargain items, condoms, edible treats, gay sex toys, jewelry, lesbian sex toys, lingerie, lubes/lotions/candles, novelties/gifts/games, sex toys for couples, sex toys for men, sex toys for women

Website Features: Product exchanges available on defective or incorrect items, articles, confidentiality/privacy policy, discreet billing and shipping, international shipping, live customer service, online order tracking, regular promotions/deals/sales, customer reviews/ratings, shipping rates available, search function, security/SSL, discount club, e-mail coupons, ASCAP member

Shipping Options: USPS, UPS, Fed Ex

Payment Options: Visa, Mastercard, Discover, American Express, JBC, check, money order

http://www.jimmyjane.com
Grade: C- (but…..see review)

Review Summary: Jimmy Jane is a beautiful website, a beautiful store, with beautiful products. Because it is so high-end and exclusive, and is more of a “boutique” store, it is difficult to fit into our normal categories, and therefore the grade suffers. Do not take this to mean that anything about this website/store is poor, or even average. Quite the opposite is true. If you are looking for the ultimate luxury sex toy, look no further. And even with the above-average prices, the value of the product is apparent. Jimmy Jane’s products are as much works of art as they are sex toys, and their functionality is exceptional. With replaceable motors, environmentally-friendly materials, and most of the vibrators being dishwasher safe – they are an amazing blend of form and function. The limited edition vibrators utilize the talents of some talented artists, and the playful banter and sophisticated, uncluttered website layout all work together to create a unique experience, unmatched by any other in the industry. Which is why Jimmy Jane’s products have been featured in over 20 publications, from Women’s Health, Marie Claire, GQ, and Elle, in addition to media such as The Today Show and The Howard Stern Show. This is one of very few sites that you have to just see in order to fully appreciate. In their own words: “Welcome to Jimmy Jane – where naughty is nice, sexy is smart, and the pleasure’s in the details.”

Pros: The most luxurious sex toys on the market, environmentally friendly, award-winning product design, limited edition and custom items, gift wrapping, partnerships with celebrities

Cons: No search function, limited product selection, most items are pricey, limited website features, expensive shipping charges

Criteria used to calculate grade: (see more info on our grading system here.):
Quantity of products = 4
Variety of categories = 6
Product information = 7
Frequent new product releases = 8
Prices/value = 7
Website navigation/ease of use = 8
Useful features = 6
Delivery/shipping = 7
Customer Service/Tech support = 9
Return policies = 9
TOTAL = 71 (C-)

Item Categories Available: gay sex toys, jewelry, lesbian sex toys, lubes/lotions/candles, novelties/gifts/games, sex toys for couples, sex toys for men, sex toys for women, deluxe sex toys, custom items, fragrance, massage stones, limited edition items, gift certificates

Website Features: credit/exchange/refund/replacement for defective or unopened items, events/press, listing of retail stores worldwide that carry Jimmy Jane products, confidentiality/privacy policy, discreet billing/shipping, international shipping, live customer service, merchant pays for return shipping if item arrived damaged, newsletter, online order tracking, security/SSL, exclusive offers from W Hotels

Shipping Options: Standard, 2nd Day Air, Next Day Air, Fed Ex Standard Overnight, Fed Ex 2day

Payment Options: (information not available)